Coined by McKinsey, “The Next Normal” is the assumption that our era will be defined by the period before COVID-19 and the “next normal” that will emerge in the post-viral era.
The COVID-19 pandemic forced banks and their customers to adapt quickly to limitations on physical interactions. As a result, digital adoption by bank customers has accelerated.According to McKinsey in Italy, Spain, and the US, 15 to 20 percent of customers surveyed expect to increase their use of digital channels once the crisis has passed.
In this report we will share best practices we are seeing with our bank clients globally
How banks globally are using Horizn to support digital banking in their re-entry communications with customers
What are Digital Demos and how do they educate customers about digital banking?
How Contact Centers are using Digital Demos so employees can quickly answer how-to questions, and send Digital Demos directly to customers.
How banks are distributing digital product knowledge by integrating Digital Demos into bank websites, support pages, FAQs, digital marketing, email campaigns, and chatbots.
Download the Report:
The "Next Normal", Digital Adoption and Market Re-Entry